Ge Mckinsey Matrix Template
A excel template has been developed by the marketing study guide so that you can build and present the ge mckinsey matrix quickly and effectively.
Ge mckinsey matrix template. Ge mckinsey template with text. Ge mckinsey matrix example. 9 box ge mckinsey grid.
Get started with the ge mckinsey matrix and apply knowledge in practice using this downloadable template. See more ideas about business strategy matrix strategies. Make a ge mckinsey matrix.
Bcg is only a four cell matrix while ge mckinsey is a nine cell matrix. The mckinsey matrix template is available in an excel template external link. The bcg matrix uses growth as a measure of market attractiveness and market share as a measure of business strength or competitiveness.
Ge mckinsey matrix. Both the ge mckinsey matrix and the maba matrix provide good projections about an organization s future developments. We re providing a ge mckinsey matrix templates online which you can use to help your clients or internal team build the matrix.
Ge mckinsey matrix example there are many examples where we can apply the ge mckinsey matrix. Hoe is de ge mckinsey matrix ontstaan. Make professional ge mckinsey matrix in minutes.
Ready visualization of the ge mckinsey matrix in its 3x3 format low medium high. The ge mckinsey 9 box matrix model can be created using a variety of tools from drawings on white boards to powerpoint templates to online software. Nine cells provide better visual portrait of where business units stand in the matrix.
9 box ge mckinsey matrix. In dit artikel wordt de ge mckinsey matrix ook wel bekend als general electric matrix ge matrix praktisch uitgelegd na het lezen begrijp je de basis van deze krachtige marketing tool in dit artikel kun je tevens een template downloaden om direct mee aan de slag te gaan. Other templates that can be used to assist your team when building out the ge mckinsey 9 box matrix are porter s five forces or a pest analysis.
It is important not to just focus on the current pcm s but also on the possible future pcm s. Both matrices are used to analyze company s product or business unit portfolio and facilitate the investment decisions. It also separates the invest grow cells from harvest divest cells that are much closer to.
Ge mckinsey matrix template. Here you can see how many business units fall into each of the classifications. Please click here to download the free excel template free download attractiveness strength matrix 2020.
The ge mckinsey matrix is divided into a 3 3 grid see below to provide a more fine grained view of the strategic position of a business unit or product than the simple 2 2 bcg matrix. Aug 12 2019 explore jacob benjo s board ge mckinsey matrix business strategy model on pinterest. Create ge mckinsey matrix online.
Ge mckinsey matrix is a very similar portfolio evaluation framework to bcg matrix. Individual analysis of business units. Ge mckinsey matrix.
Free download of the excel template for building the ge mckinsey matrix.
